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Application of GIS in the Business and Marketing.    
GIS, Geographic Information Systems, GIS In the today\47s scenario the Geographic Information Systems (GIS) are becoming a part of mainstream business and marketing management operations around the world.
I want to explain the importance of the
GIS in the Businesses and outsource marketing with a few simple examples and mentioning the most important trends in our point of view: extending business intelligence with geographic information systems.
The application area used in our examples represents a good example of the organizations, which exhibits the characteristics of a modern organization. Work performed in these organizations requires knowledge sharing, reuse, exploration and reflection. Preliminary results indicate the utility of the proposed framework, as well as opportunities for further development, including its suitability for generalization to other areas.
We all are know that most of the database of
Geographical Information Systems (GIS) are
already exists, most of them are collected by public organizations in the framework of their mandated management activities, focused on the needs of GIS users and potential users, better understand and demonstrate the potential of multimedia GIS content for economic development and for the improvement of commercial and public services to the citizen. Many of these organizations are beginning to explore the use of Geographic Information Systems (GIS) in their decision making processes by generating maps that convey information gleaned from their respective databases.
GIS is important in BI because most business problems include significant spatial components and GIS enables decision makers to leverage their spatial data resources more effectively.
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Jul 6 2007 by GISletmeknow
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